{"id":1716,"date":"2015-05-21T00:00:00","date_gmt":"2015-05-20T22:00:00","guid":{"rendered":"https:\/\/thesmartcityjournal.cibeles.net\/sin-categorizar\/google-buscara-movil-tuits\/"},"modified":"2016-06-01T09:57:44","modified_gmt":"2016-06-01T07:57:44","slug":"google-buscara-movil-tuits","status":"publish","type":"post","link":"https:\/\/www.thesmartcityjournal.com\/es\/noticias\/google-buscara-movil-tuits","title":{"rendered":"Google buscar\u00e1 en el m\u00f3vil a base de \u2018tuits\u2019"},"content":{"rendered":"<p><em>El contenido de la red social ser&aacute; lo primero que aparecer&aacute; en la parte superior del tel&eacute;fono. El buscador ha apostado por Twitter como proveedor de contenido en tiempo real.<\/em><\/p>\n<hr \/>\n<p style=\"text-align: justify\">Tel&eacute;fono m&oacute;vil y red social: la combinaci&oacute;n m&aacute;s deseada en Internet ya est&aacute; aqu&iacute; de la mano de dos &lsquo;pesos pesados&rsquo;, Google y Twitter. El buscador ha apostado por la red social como proveedor de contenido en tiempo real. Los tuits ser&aacute;n lo primero en aparecer cuando se busque algo en el m&oacute;vil. En la parte superior, Google incluir&aacute; una selecci&oacute;n de tuits sobre el tema buscado.<\/p>\n<p><!--more--><\/p>\n<p style=\"text-align: justify\">De momento el estreno es s&oacute;lo en ingl&eacute;s y en EEUU. No obstante, su idea es que, de manera paulatina, se vaya haciendo extensivo al resto de idiomas y pa&iacute;ses, tanto en la aplicaci&oacute;n para los aparatos de Apple y Android, como en el navegador.<\/p>\n<p style=\"text-align: justify\">El acuerdo multiplica los rumores de compra por parte de Google, en una operaci&oacute;n que beneficiar&iacute;a a ambas partes: el buscador no termina de adentrarse en el mundo social a pesar de sus esfuerzos con Google+, mientras que Twitter necesita m&aacute;s crecimiento, obtener ingresos y hacer brillar sus contenidos.<\/p>\n<p style=\"text-align: justify\">El acuerdo entre ambas compa&ntilde;&iacute;as est&aacute; llamado a alterar el actual posicionamiento en buscadores, ya que Twitter tendr&aacute; una visibilidad enorme para usuarios individuales. El algoritmo ponderar&aacute; tambi&eacute;n el poder de las cuentas de Twitter, ya sean de marcas, medios o personales. Hasta ahora Klout era una de las herramientas m&aacute;s populares de medici&oacute;n de relevancia, no oficial, pero con gran confianza por parte de la industria.<\/p>\n<p style=\"text-align: justify\">El siguiente paso, a&uacute;n no confirmado, podr&iacute;a ser un integraci&oacute;n m&aacute;s profunda en Google Now!, el servicio que combina predicci&oacute;n con inteligencia artificial para obtener informaci&oacute;n a medida. Sirve para contestar preguntas, como el Siri de Apple, pero tambi&eacute;n para tener de un vistazo las &uacute;ltimas noticias, datos del tiempo o resultado de competiciones deportivas.<\/p>\n<p style=\"text-align: justify\">La semana que viene, durante la conferencia anual de Google, podr&iacute;a anunciarse un &uacute;ltimo gadget: la inclusi&oacute;n de un bot&oacute;n de compra directa en b&uacute;squedas en el m&oacute;vil. Ser&aacute; a trav&eacute;s de una p&aacute;gina intermedia, consensuada con el vendedor para agilizar la venta y reducir el n&uacute;mero de clics hasta que se hace la transacci&oacute;n. Si se confirma, Amazon, l&iacute;der en comercio electr&oacute;nico, empezar&aacute; a tener un rival de envergadura&#8230;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>El contenido de la red social ser&aacute; lo primero que aparecer&aacute; en la parte superior del tel&eacute;fono. El buscador ha apostado por Twitter como proveedor de contenido en tiempo real. Tel&eacute;fono m&oacute;vil y red social: la combinaci&oacute;n m&aacute;s deseada en Internet ya est&aacute; aqu&iacute; de la mano de dos &lsquo;pesos pesados&rsquo;, Google y Twitter. El\u2026<\/p>\n","protected":false},"author":7,"featured_media":1715,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_scj_primary_category_id":47,"_scj_featured":false,"_scj_featured_from":"","_scj_featured_until":"","_scj_featured_order":0,"_scj_visibility_class":"current","_scj_layout_family":"standard","_scj_article_style":"","_scj_display_overrides":[],"_scj_intro_image_id":1715,"_scj_intro_alt":"Google","_scj_intro_caption":"","_scj_intro_class":"","_scj_intro_float":"","_scj_full_image_id":1715,"_scj_full_alt":"Google","_scj_full_caption":"Google","_scj_full_class":"","_scj_full_float":"","_scj_media_type":"","_scj_media_provider":"","_scj_media_external_id":"","_scj_media_url":"","_scj_media_poster_id":0,"_scj_media_width":0,"_scj_media_height":0,"_scj_media_aspect_ratio":"","_scj_media_description":"","_scj_gallery_items":[],"_scj_related_post_ids":[],"_scj_additional_authors":[],"scj_layout_family":"standard","scj_media_provider":"","scj_media_url":"","scj_full_caption":"Google","footnotes":""},"categories":[47],"tags":[4162,4150],"class_list":["post-1716","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias","tag-internet","tag-soluciones-tecnologicas"],"yoast_head":"<!-- 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