{"id":2345,"date":"2016-03-29T22:00:00","date_gmt":"2016-03-29T20:00:00","guid":{"rendered":"https:\/\/thesmartcityjournal.cibeles.net\/sin-categorizar\/smart-travel-2015\/"},"modified":"2016-03-31T07:50:55","modified_gmt":"2016-03-31T05:50:55","slug":"smart-travel-2015","status":"publish","type":"post","link":"https:\/\/www.thesmartcityjournal.com\/es\/articulos\/smart-travel-2015","title":{"rendered":"SMART TRAVEL 2015"},"content":{"rendered":"<p>Veintisiete oradores internacionales dieron brillo a la segunda edici&oacute;n de Smart Travel, celebrada en Bragan&ccedil;a.<\/p>\n<p><!--more--><\/p>\n<p><em><strong>por Ana Fragoso<\/strong><\/em><\/p>\n<p>Tras su gran &eacute;xito inicial en 2014, la segunda edici&oacute;n de Smart Travel, evento en el que se combinan las nuevas tecnolog&iacute;as inteligentes (<em>smart<\/em>) con los viajes y el turismo (travel) se centr&oacute; en las peque&ntilde;as y medianas ciudades. Fue tambi&eacute;n el a&ntilde;o de la consagraci&oacute;n a nivel internacional, reconocida por los participantes y los ponentes por unanimidad: &ldquo;<em>Smart Travel es uno de los eventos de Smart Cities m&aacute;s reconocidos de Portugal, convertida ya en una referencia para cualquier persona que se ocupa de los temas que tienen que ver con la inteligencia y con las ciudades<\/em>&rdquo;, resumi&oacute; acertadamente <strong>Esteve Almirall<\/strong>, director del CIC Centro de Innovaci&oacute;n en Ciudades.<\/p>\n<p><strong>Alberto Bernal<\/strong>, director internacional del Grupo Indra, coment&oacute; que Smart Travel es un evento &ldquo;<em>al m&aacute;ximo nivel<\/em>&rdquo;. &ldquo;<em>Voy a muchos eventos en toda Europa, Am&eacute;rica y Asia, y auguro que el viaje inteligente ser&aacute; una referencia en Europa<\/em>&rdquo;.<\/p>\n<p>&ldquo;<em>No tengo ninguna duda de que Smart Travel es ya un referente internacional en el &aacute;mbito de las ciudades inteligentes, sobre todo porque tiene una transversalidad que otros no tienen, una din&aacute;mica que permita abordar en su totalidad todas las &aacute;reas que hacen de este encuentro un verdadero foro de Smart City<\/em>&rdquo;, opin&oacute;, por su parte, <strong>Catarina Selada<\/strong>, Directora de Cidades da INTELI -Agencia de Inteligencia e Innovaci&oacute;n, gestora de la Red de Ciudades Inteligentes en Portugal .<\/p>\n<p>&nbsp;<\/p>\n<blockquote>\n<h2>&ldquo;Los problemas y las soluciones son cada vez m&aacute;s locales, y deben abordarse a nivel local&rdquo; (Esteve Almirall)<\/h2>\n<\/blockquote>\n<p>&nbsp;<\/p>\n<p>El Congreso volvi&oacute; a contar como director organizativo a quien tambi&eacute;n fue su creador y mentor del proyecto, <strong>V&iacute;tor Pereira<\/strong>, quien volvi&oacute; a elegir para la ocasi&oacute;n una ciudad de peque&ntilde;o tama&ntilde;o (su querida Bragan&ccedil;a, con menos de 30.000 habitantes), a fin de discutir, pensar y buscar estrategias de desarrollo inteligentes para las ciudades que cuentan con peque&ntilde;as y medianas empresas; para adquirir conocimientos y habilidades; para combatir un problema que es global: la huida de la poblaci&oacute;n y la consiguiente concentraci&oacute;n en las grandes ciudades.<\/p>\n<p>Precisamente, Esteve Almirall centr&oacute; su intervenci&oacute;n en la necesidad de buscar herramientas en las propias ciudades de peque&ntilde;a o mediana dimensi&oacute;n. &ldquo;<em>Hace 40 a&ntilde;os pod&iacute;amos esperar que fuesen los gobiernos regionales y el gobierno central quienes buscasen soluciones y estrategias para el desarrollo. Pero hoy ya no es as&iacute;: los problemas y las soluciones son cada vez m&aacute;s locales y deben abordarse a nivel local&rdquo;<\/em>.<\/p>\n<p><strong>Mara Balestrini<\/strong> (estratega de la empresa <em>Ideas for Change<\/em>), uno de los congresistas que m&aacute;s entusiasmaron durante el evento, centr&oacute; su conferencia sobre los ciudadanos: &ldquo;Hablamos mucho de la tecnolog&iacute;a y de las estrategias y, a menudo, olvidamos las cosas inteligentes que hacen o pueden hacer los ciudadanos. Tenemos que repensar las pol&iacute;ticas adoptadas; los ciudadanos deben gozar de las ciudades, y eso es lo que yo quer&iacute;a mostrar&rdquo;.<\/p>\n<h3>Un gran foro<\/h3>\n<p>El Congreso se llev&oacute; a cabo de forma din&aacute;mica, a un ritmo emocionante. Intervenciones breves e incisivas, entrevistas en el escenario, conversaciones sencillas y, al final, todo el mundo con todo el mundo, juntos; en mesas redondas donde ponentes y participantes se unieron en verdaderas redes de di&aacute;logo abierto; en mesas de trabajo participativas, que entusiasmaron y aproximaron a dichos especialistas y al ciudadano com&uacute;n, al t&eacute;cnico, al responsable municipal, a los estudiantes y a los investigadores, dispuestos a participar en un tema cada vez m&aacute;s actual, cada vez m&aacute;s necesario.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.thesmartcityjournal.com\/wp-content\/uploads\/2016\/03\/smartravel-3.jpg\" alt=\"smartravel 3\" style=\"float: left\" \/><\/p>\n<p>Smart Travel 2015 tambi&eacute;n demostr&oacute; ser un motor de atracci&oacute;n para la inversi&oacute;n extranjera. Un ejemplo es el grupo Indra, que ya participa con las autoridades locales con el objetivo de implementar un <strong>Centro Tecnol&oacute;gico en Bragan&ccedil;a<\/strong>. &ldquo;<em>Estamos muy entusiasmados, vemos un enorme potencial aqu&iacute;, no s&oacute;lo en el turismo, sino tambi&eacute;n a nivel social y econ&oacute;mico. Queremos ayudar a las personas que vengan a vivir y a trabajar en Bragan&ccedil;a; queremos crear aqu&iacute; un Centro de Desarrollo que podr&iacute;a ser una referencia en este territorio, en este pa&iacute;s y, tal vez, incluso en Europa<\/em>&rdquo;, dijo Alberto Bernal.<\/p>\n<p>De momento, y tras dos ediciones, las autoridades locales est&aacute;n decididas a continuar con el Congreso, seguros ya de que Smart Travel 16 se celebrar&aacute; el primere fin de semana de diciembre del pr&oacute;ximo a&ntilde;o.&nbsp;<\/p>\n<hr \/>\n<p>&nbsp;<\/p>\n<h3>Los oradores de Smart Travel 15<\/h3>\n<p><strong>Hern&acirc;ni Dias<\/strong> \/ President of Brigantia Eco-Park and Mayor of Bragan&ccedil;a <br \/><strong>Vitor Pereira<\/strong> \/ Smart Travel Event Director <br \/><strong>Esteve Almirall<\/strong> \/ Director of CIC- Center for Innovation in Cities <br \/>&lsquo;<em>Open Innovation In the Public Sector in Low Density Populated Areas&rsquo;<\/em><br \/><strong>Pablo Bustamante<\/strong> \/ Owner-Consultant at GEOCyL <br \/>&lsquo;<em>Smart Mobility for Smart Destinations&rsquo;<\/em><br \/><strong>Jo&atilde;o Queir&oacute;<\/strong>s \/ NelsonCarvalheiro.com <br \/>&lsquo;<em>Content Marketing and Social Media&rsquo;<\/em><br \/><strong>Nour Mouati<\/strong> \/ Coodinator of the network of Smart Cities of Morocco <br \/>&lsquo;<em>Smart Medina: a model of smart city for Morocco<\/em>&rsquo;<br \/><strong>Mara Balestrini<\/strong> \/ Ideas for Change <br \/>&lsquo;<em>Co-creating smart cities from the ground up: experiences in citizen engagement&rsquo;<\/em><br \/><strong>Catarina Selada<\/strong> \/ Inteli\/RENER <br \/>&lsquo;<em>A Smart Project for Smart Cities&rsquo;<\/em><br \/><strong>Carl Piva<\/strong> \/ TM Forum\/VP Strategic Programs <br \/>&lsquo;<em>What Makes a City Smart&rsquo;<\/em><br \/><strong>Filipe Ara&uacute;jo<\/strong> \/ Porto&rsquo;s City Councillor <br \/>&lsquo;<em>Smart City Vision Porto&rsquo;<\/em><br \/><strong>Mikele Brack<\/strong> \/ Founding Partner, Urban Living Futures <br \/>&lsquo;<em>Accelerating Impact With Urban Innovation&rsquo;<\/em><br \/><strong>Guillermo Mas<\/strong> \/ i-Ambiente<br \/>&lsquo;<em>Tourism and Cities, a Sustainable Relationship?&rsquo;<\/em><br \/><strong>Daniel Sarasa<\/strong> \/ OpenYourCity <br \/>&lsquo;<em>Regional Policies to Economic Development in Small Cities&rsquo;<\/em><br \/><strong>Carlos Neves<\/strong> \/ Vice-Presidente da CCDR-N <br \/><em>&lsquo;The city as an innovation platform&rsquo;<\/em><br \/><strong>Alberto Bernal<\/strong> \/ INDRA<br \/>&lsquo;<em>From the smart destination to the smart tourism: move forward in the creation of wealth for the territory through tourism&rsquo;<\/em><br \/><strong>Saskia Beer<\/strong> \/ Zo!City <br \/>&lsquo;<em>The future of Citizen Engagement and Citizen participation. LET&rsquo;S DO IT RIGHT?&rsquo;<\/em><br \/><strong>Hern&acirc;ni Dias&nbsp;<\/strong>\/ Mayor of Bragan&ccedil;a, Carlos Barroso\/Vice-President of Macedo de Cavaleiros <br \/>&lsquo;<em>Smart Cities Visions in the Northeast Portugal&rsquo;<\/em><br \/><strong>Sandra Neves<\/strong> \/ ESRI Portugal <br \/>&lsquo;<em>The Importance of GIS in the Strategic development of Smart Cities&rsquo;<\/em><br \/><strong>Sabrina Coccia<\/strong> \/ Smart Metropolis \/ International Expert <br \/>&lsquo;<em>Smart cities, more than a concept, a powerful marketing tool for cities&rsquo;<\/em><br \/><strong>Rui Nuno Castro<\/strong> \/ JiTT.travel Deputy CEO <br \/>&lsquo;<em>Smart travellers at the sharing economy era&rsquo;<\/em><br \/><strong>Myriam P&eacute;rez<\/strong> \/ Director of Social City Institute (SCBI) <br \/>&lsquo;<em>A era da Social Smart City&rsquo;<\/em><br \/><strong>Antonio Santos<\/strong> \/ IBM <br \/>&lsquo;<em>The future of intelligence and how to let everyone use it&rsquo;<\/em><br \/><strong>Miguel Bandeira<\/strong> \/ Braga&#8217;s City Councillor <br \/>&lsquo;<em>Smart City Vision Braga&rsquo;<\/em><\/p>\n<h3>SMART Tables Rounds Sessions<\/h3>\n<p><strong>Paulo Piloto<\/strong> \/ BRIGANTIA ECOPARK<br \/><em>&lsquo;O NOVO POLO DE ATRA&Ccedil;&Atilde;O DE INVESTIMENTO NO NORDESTE TRANSMONTANO&rsquo;<\/em><br \/><strong>Rui Nuno Castro<\/strong> \/ JITT.TRAVEL<br \/><em>&lsquo;DISCOVER MORE WITH TRAVEL APPS&rsquo;<\/em><br \/><strong>Helena Videira<\/strong> \/ ZASNET AECT<br \/><em>&lsquo;MAIOR RESERVA DA BIOSFERA TRANSFRONTEIRI&Ccedil;A DA EUROPA &#8211; MESETA IB&Eacute;RICA&rsquo;<\/em><br \/><strong>Sandra Neves<\/strong> &nbsp;\/ESRI PORTUGAL<br \/><em>&lsquo;FERRAMENTAS SIG E AS CIDADES&rsquo;<\/em><br \/><strong>Catarina Selada<\/strong> \/ RENER\/INTELI<br \/><em>&lsquo;UMA REDE INTELIGENTE COM CIDADES INTELIGENTES STARTUP4CITIES&rsquo;<\/em><br \/><strong>Pablo Bustamante<\/strong> \/ GEOCYL<br \/><em>&lsquo;SMART MOBILITY&rsquo;<\/em><br \/><strong>Carl Piva<\/strong> \/ TM FORUM\/VP STRATEGIC PROGRAMS<br \/><em>&lsquo;OPPORTUNITIES AND CHALENGES FACING ALL BUSINESSES IN THE DIGITAL ECONOMY&rsquo;<\/em><br \/><strong>Myriam P&eacute;rez<\/strong> \/ SMART CITY BUSINESS INSTITUTE<br \/><em>&lsquo;A IMPORT&Acirc;NCIA DOS STAKEHOLDERS NA GEST&Atilde;O DAS CIDADES&rsquo;<\/em><br \/><strong>Miguel Campos<\/strong> \/ INDRA<br \/><em>&lsquo;O QUE &Eacute; UMA SMART REGION&rsquo;<\/em><br \/><strong>Pablo Chillon<\/strong> \/ Urban Planner, Strategy and Public Affairs Advisor and International Speaker. Lawyer <br \/><em>&lsquo;ARE YOU SMART? A DIGIZEN OR WHAT?&rsquo;<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Veintisiete oradores internacionales dieron brillo a la segunda edici&oacute;n de Smart Travel, celebrada en Bragan&ccedil;a.<\/p>\n","protected":false},"author":2,"featured_media":2343,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_scj_primary_category_id":129,"_scj_featured":false,"_scj_featured_from":"","_scj_featured_until":"","_scj_featured_order":0,"_scj_visibility_class":"current","_scj_layout_family":"standard","_scj_article_style":"","_scj_display_overrides":[],"_scj_intro_image_id":2343,"_scj_intro_alt":"","_scj_intro_caption":"","_scj_intro_class":"","_scj_intro_float":"","_scj_full_image_id":2343,"_scj_full_alt":"","_scj_full_caption":"","_scj_full_class":"","_scj_full_float":"","_scj_media_type":"","_scj_media_provider":"","_scj_media_external_id":"","_scj_media_url":"","_scj_media_poster_id":0,"_scj_media_width":0,"_scj_media_height":0,"_scj_media_aspect_ratio":"","_scj_media_description":"","_scj_gallery_items":[],"_scj_related_post_ids":[],"_scj_additional_authors":[],"scj_layout_family":"standard","scj_media_provider":"","scj_media_url":"","scj_full_caption":"","footnotes":""},"categories":[129],"tags":[334],"class_list":["post-2345","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-articulos","tag-tecnologia"],"yoast_head":"<!-- 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